Case Study
From 0 to 100: COHO's journey of developing Villa Kassar to a Luxury Accommodation
Discover the remarkable transformation of Villa Kassar, as COHO turns it into a premier luxury destination.
Average occupancy rate
Increase in bookings over the past year
Positive guest reviews
Overview
Villa Kassar is a peacefully, luxury yet charming villa with a swimming pool right in front of the desert. These are the mountains where the Valley of the Kings are situated.
Website
Location
Luxor, Egypt
Industry
Hospitality
Services we provided
- Development of villa
- Guest communication
- Team communication
- Continuous optimization
- Interior advice
- Photography
- Brand identity
- Custom website
The story
COHO is a leading online vacation rental management company that specializes in managing luxury vacation accommodations throughout the MENA region. Our flagship property, Villa Kassar, located in the enchanting city of Luxor, Egypt, exemplifies our commitment to providing an exceptional guest experience and generating impressive returns for our investors. This case presents the successes and benefits of partnering with COHO as the online manager and co-developer of Villa Kassar.
Overcoming challenges and a unique idea:
Recognizing the lack of luxury vacation villas with a 5-star service in Luxor, we embarked on the development of Villa Kassar. Our unique concept was to create a haven within a vibrant city, offering guests an extraordinary experience that seamlessly combines modern comfort with ancient Egyptian charm. We assumed the role of complete developer, overseeing every aspect of the project to ensure the highest quality standards.
Exceptional design and attention to detail:
Villa Kassar showcases an exquisite blend of modern design and authentic Arabic architectural touches. Our in-house team of architects and interior designers meticulously crafted every detail, from the custom-designed furniture to the locally sourced artwork and decor. The result is a visually stunning villa that immerses guests in luxury while paying homage to the rich cultural heritage of Luxor.
Seamless online management and exceptional service:
As the online manager of Villa Kassar, COHO handles all aspects of guest communication and all other online management. From creating compelling online listings to coordinating bookings and addressing guest inquiries, we ensure a seamless and personalized experience. Our dedicated on-site hosts and security staff are available 24/7, providing guests and the owner with round-the-clock support and peace of mind. With our commitment to prompt responsiveness and proactive service, we consistently exceed guest expectations.
Impressive return on investment (ROI) and financial benefits:
Villa Kassar has achieved an exceptional return on investment, exceeding a ROI of 10% and showing further growth potential. Our strategic approach, including active online management and targeted marketing efforts, ensures high occupancy rates and competitive pricing. Positive guest reviews and word-of-mouth recommendations have reinforced our reputation, leading to increased bookings and enhanced market positioning. This outstanding performance translates into tangible financial benefits for our investors.
Secondary revenue streams and collaborations:
In addition to rental income, Villa Kassar offers supplementary revenue opportunities. We leverage our local expertise and collaborate with trusted partners to provide guests with curated experiences, such as private tours to the nearby Luxor Temple, hot air balloon rides over the Valley of the Kings, and authentic dining experiences featuring local cuisine. These collaborations results in happier guests and additional income through commission-based partnerships, further augmenting the return on investment.
Recognition and successes:
Villa Kassar has garnered widespread recognition and acclaim from guests and industry peers. As a Superhost on prominent vacation rental platforms like Airbnb, we have consistently maintained a high rating based on exceptional guest experiences. Our commitment to delivering unparalleled quality and service sets Villa Kassar apart from other properties in Luxor, earning the respect and admiration of both guests and fellow homeowners.
COHO’s role as the online manager and co-developer of Villa Kassar has resulted in an exceptional vacation villa concept that embodies luxury, cultural immersion, and remarkable returns on investment. Our meticulous attention to design, seamless online management, and dedication to delivering exceptional guest experiences have positioned Villa Kassar as a leading choice for discerning travelers in Luxor. By partnering with COHO, investors can benefit from the proven success of Villa Kassar, substantial financial gains, and a trusted and experienced partner in the MENA region’s luxury vacation rental market.
It is worth noting that while it is not typical for us to assume the role of a developer, as we are often engaged after the listing/building already exists, we are fully capable of taking on this role, either entirely or partially, based on the specific requirements of each case. We are committed to working closely with the investor to ensure our services align precisely with their needs and expectations. At COHO, we strive to provide tailored solutions that exceed our clients’ expectations, allowing them to maximize the potential of their investments and achieve their desired outcomes.
Feel free to get in contact with us to explore how we can collaborate on creating exceptional vacation experiences and maximizing your investment potential.
